Secrets Revealed – Optimize your website for FREE

The most basic rule to get more traffic to your website is to rank it high on search engines. The higher you are ranked for your selected keywords, the more traffic you will get. More traffic is directly proportional to sales. Now the good news is that optimizing your website to rank well isn't tough as you think. There is no shortcut to achieve success and it takes a lot of work and patience. Let’s understand the tips to optimize your website for FREE to attract more traffic to it:

Keywords

If your website is like a tree, keywords are like fruits. The more fruits the tree has, the more people will come to taste them. But for this, you will have to treat your tree with good nutrients and water. In terms of website, you will have to choose keywords that are highly related to your website which means look for keywords that your prospective customers use to locate your site. For example, if you sell ceiling fans, possible keywords may be “ceiling fans online”, “ceiling fans on sale” etc. Use Google Adwords Keywords tool to find the much related keywords for your site.

Meta tags and Title

After determining the right set of keywords, it’s time to include them in your title and meta tags of your pages. Make sure you place right keywords on respective pages so that it enhances the notability of your pages on search engines. The character rule says no more than 125-150 for descriptions and no more than 10-15 keywords.

The tile should mention exactly what your page is saying about. Try to be different on every page by not using the same title on every page.

Backlinks

Create your network and look for link exchange programs to increase backlinks for your website. Don’t choose the reference sites in a hay way manner but choose the ones where content are much similar to your products and services. Here quality matters more than quantity so focus on building relevant backlinks. Choose to submit your site to link directories. This is because most of them do not require a link back and you can submit your site to the category in which your site fits well.

Articles

Many people think this option with fear as they consider it as an expensive option. However, this is not the case. You may not need to hire a professional writer every time you optimize as you can start writing what you know about your products and don’t forget to create backlinks in your article.