Today everybody in
the field of Search Engine Optimization is talking about Google Panda update
happened in July. There were rumors that this update was done somewhere in the
month of April but I found no concrete information about this update and
everyone seemed guessing.
Whatever may be
the update and whenever it will take, this is not the point; the major point
here is how to survive Google Panda Update. Let’s take a dip into the Google Ocean
and see how to defeat the shark named “Google Panda”.
Generally Google
uses certain algorithms to display search results and any changes to this
algorithm is known as an update. Google Panda is similar to it. As Google is
focusing more on degrading low-quality information and upgrading high-quality
content, it makes timely updates to deliver more accurate and genuine information.
So, if your
website has low-quality content (duplicate content, copied information, grammar
errors, contextual errors, improper information, other content-related issues),
make sure you get it corrected before any such update takes place. The general
rule is to keep your website update and running. Allow genuine people to
comment on it and try to get more positive feedback on your website. Whatever changes
Google made, it will not make anything to put down websites with great information
delivery. Always remember that Google Panda affects an entire site’s ranking or
particular section rather than just the specific pages on a site.